Privacy Policy

Last updated: September 11, 2025

Welcome to iScents.pk (the "Site", "we", "us", or "our"). Your privacy matters to us. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit or make a purchase from iScents.pk. By using our Site, you accept the practices described in this policy.

1. Information We Collect

We collect information in order to provide and improve our services, process orders, manage accounts, and comply with legal obligations. Types of information include:

• Account & Order Information: name, shipping address, billing address, phone number, email, order history, and payment method metadata. We do not store full card details on our servers when a third-party payment processor is used.
• Contact & Support: messages you send to us via contact forms, email, or chat. These may include personal data you provide while asking for support.
• Technical & Usage Data: IP address, device information, browser type, pages visited, referring/exit pages, and other analytics data.
• Marketing Data: preferences and tracking data if you opt into marketing emails, newsletters, or promotions.

2. How We Collect Information

• Directly from You: When you create an account, place an order, subscribe to newsletters, or contact customer support.
• Automatically: When you visit the Site, we automatically collect usage information via cookies, web beacons, and analytics tools.
• From Third Parties: Payment processors, shipping partners, marketing platforms, and third-party services (see section on Third-Party Services).

3. How We Use Your Information

We use personal data for the following purposes:

• To process and fulfill orders (shipping, invoice, returns and refunds).
• To communicate with you about your order, account, or support requests.
• To provide and personalize our Site, offers, and product recommendations.
• To send marketing emails and newsletters if you opt in. You may unsubscribe at any time.
• To detect and prevent fraud or other illegal activity.
• To analyze site usage and improve our products, features, and services.

4. Third-Party Services & Tracking Technologies

We use third-party services to operate our store, analyze traffic, and run advertisements. These may collect or process your information as independent controllers:

• Google Analytics: We use Google Analytics to analyze how users use the Site. Google may combine the information collected through cookies with other information Google has. You can opt out using Google's opt-out browser add-on: Google Analytics Opt-out.
• Meta / Facebook Pixel & Ads: We use Facebook Pixel to measure and improve ad relevance. To opt out of Facebook targeted advertising, visit: Facebook Ad Settings.
• Google Ads & Remarketing: We use remarketing tags to serve relevant ads. Manage ad personalization at: Google Ads Settings.
• Payment & Shipping Providers: Payment gateways and courier partners may collect and process necessary customer information to fulfill orders.

Note: Third parties have their own privacy policies — we recommend reading them.

5. Cookies & Local Storage

Cookies are small text files stored on your device to improve your experience. We use:

• Essential Cookies — required for shopping cart and checkout functionality.
• Performance & Analytics Cookies — to understand site usage and improve performance (Google Analytics, etc.).
• Marketing Cookies — to provide personalized offers and ads (Facebook Pixel, Google Ads).

You can control or delete cookies via your browser settings. Disabling certain cookies may affect site functionality. For more information on managing cookies, see your browser help pages.

6. Data Retention

We retain personal data as long as necessary to provide services, comply with legal obligations, resolve disputes, and enforce our agreements. Typical retention periods include:

• Order & invoice records: retained for legal/financial recordkeeping (typically up to 7 years).
• Account information: retained until you request deletion or close your account (subject to legal obligations).
• Marketing data: retained until you unsubscribe or withdraw consent.

7. Your Rights

Depending on where you live and applicable law, you may have rights to:

• Access the personal data we hold about you.
• Correct or update inaccurate information.
• Request deletion of your personal data (subject to legal obligations and our need to retain certain records).
• Object to or restrict our processing of your data.
• Withdraw consent to marketing communications at any time.

To exercise these rights or request data access, contact us at support@iscents.pk. We will respond within a reasonable timeframe and as required by applicable law.

8. Security

We implement reasonable technical and organizational measures to protect personal data against unauthorized access, alteration, disclosure, or destruction. This includes SSL encryption for data in transit and restricted access to personal data within our team and service providers.

While we strive to protect your data, no method of transmission or storage is completely secure. If you suspect a data breach, contact us immediately at support@iscents.pk.

9. Payments & Financial Data

We do not store full credit/debit card information on our servers when using third-party payment processors. Payment processing is handled by trusted payment gateways who are responsible for securing payment information. Always check the payment provider's privacy and security policies.

10. Children

Our Site is intended for users 18 years or older. We do not knowingly collect personal data from children under the age of 13. If you believe a child has provided us personal information, contact us and we will take steps to delete it.

11. International Transfers

Your information may be transferred to, stored, and processed in countries other than your own (for example, where our service providers operate). We will protect your personal data in accordance with this policy and applicable laws. If you are located in a region with additional data protection requirements (e.g., EEA), you have rights under local law; contact us for details.

12. Marketing Communications

If you subscribe to our marketing emails, we will use your email to send offers, new product announcements, and promotions. You can opt out anytime by clicking the "unsubscribe" link in our emails or by contacting support@iscents.pk.

13. How to Opt-Out or Manage Preferences

To stop analytics tracking or targeted ads, you may:

• Use browser privacy settings or extensions (e.g., Privacy Badger).
• Use Google Analytics opt-out: https://tools.google.com/dlpage/gaoptout/.
• Update Facebook ad preferences: https://www.facebook.com/settings/?tab=ads.
• Unsubscribe from marketing emails using the link in the email or contact support@iscents.pk.

14. Policy Changes

We may update this Privacy Policy from time to time. When changes are significant, we will post a prominent notice on the Site and update the "Last updated" date. Continued use of the Site after changes indicates acceptance of the updated policy.

15. Contact Us

If you have questions or requests relating to this Privacy Policy or your personal data, contact us at:

📧 Email: support@iscents.pk
📱 WhatsApp: +92-343-6623471

For additional support, visit our Contact Page or browse our FAQ.

This policy is provided for general information and should be reviewed by legal counsel for compliance with local regulations and your business needs.